The newest venture for Kevin Charles, the Kevin Charles Salon is situated in “Uptown Plaza," a premier Dallas location. This location continues in its tradition of providing quality service and cutting-edge styling techniques by top professionals in the field. "The Dallas location has a very European and Tuscan feel,” says Kevin. "I've also incorporated elements from the Santa Barbara location that give it a California-Hollywood vibe." The Dallas salon is also now home to the L’Oréal Professionnel Haircolor Center, which provides an open, centralized environment for color consultation and mixing, and actively involves clients in the hair coloring process. Also, this hands-on interaction allows the team at the Kevin Charles Salon to exhibit their personal approach to service.
The L’Oréal Professionnel Haircolor Center concept was inspired by interactive makeup consultation centers where clients are involved with their own color choices. The L'Oreal Professionnel Haircolor Center also opens up a dialogue between the colorist and the client, which provides a better insight into what the client really wants. This insight results in a more satisfied client.